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SALES
5.0SERVICE
4.0Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.
469 ratings and 336 comments received in the last 90 days.
11 October 2026
Dan was great and collecting my new car was a fab experience
11 October 2026
Good Service
11 October 2026
Staff were friendly and helpful
05 October 2026
No issues experienced. Helped me find the right car. No quibbles with part-ex. Was kept informed about delivery.
03 October 2026
I was completely satisfied with the whole experience from start to finish thanks to Kurt.
03 October 2026
Excellent sale executive who provided in depth information, good communication, efficient customer care, kept me informed of the progress and thorough and attentive throughout the whole process gave excellent purchasing experience.
03 October 2026
Excellent attentive service
03 October 2026
First class service and attention throughout, culminating in a very impressive "unveil" of our new car!
02 October 2026
Excellent service from start to finish
02 October 2026
Great communication, regularly updated on how things progressing
01 October 2026
The car was delivered early and Liam took the time to show me how everything worked. He's been amazing throughout.
30 September 2026
I received prompt feedback after my initial query. A no pressure fact finding meeting was arranged to discuss my options. Initially I was looking for a used hybrid. After talks with Daniel I bought a new EV X3 I.
30 September 2026
Kurt Yates was amazing. In fact, we only bought the car for the customer service at Williams Liverpool. Love the car but honestly could have bought a range of different cars. It was the most stress free experience and could not recommend him enough.
29 September 2026
Will was extremely responsive and early on understood exactly what I was looking for. I was just a case of us then working together to find it.
29 September 2026
Dan was a very friendly sales adviser and had a good knowledge of the car. Nothing seemed to much trouble for him he could not do enough to make sure the process went smoothly.
28 September 2026
I believe that in general service was nice however like most sales. Once the product has been bought the customer service quality falls off a cliff. Just fill out the paperwork and leave.
27 September 2026
The Sales executive that handled our purchase (Kurt Yates) was truly exceptional. Good communicator and very client focused.
27 September 2026
It's my 7th car from this dealership so let that tell you why I keep coming back
26 September 2026
First rate service from Cheryl from start to finish - made buying new car painless and enjoyable. Responsive to questions and queries and very helpful throughout. Great experience.
26 September 2026
Sheryl demonstrated concern that our previous deal was detrimental to and went out of her way to rectify the negativity. As a Williams customer for many years, it went a long way to rebuilding that trust.
26 September 2026
Staff were attentive and satisfied my needs and explained everything in simple laymen's terms
25 September 2026
Kurt was lovely! He was very professional whilst being friendly with a very personable approach. Kept informed at every step.
24 September 2026
Kurt our sales rep was knowledgeable and courteous. We engaged with him straight away and built a rapport.
22 September 2026
Daniel Couton was extremely hospitable and ensured I got everything I wanted and that the day of the pickup was all smooth and as I needed.
17 September 2026
All went very smooth and kept well informed
16 September 2026
Dan together with Kathryn his manager were outstanding
16 September 2026
Really good experience and excellent customer service from Dan !
15 September 2026
Cheryl was very pleasant and helpful, right from ordering and tailoring the car. The car was late, but she was able to give me an estimate on delivery so I could make arrangements.
15 September 2026
Kurt Yates Liverpool, sold me a new X2 recommended the colour that wasn't there on the model colour is perfect. He got me the car and everything sorted in a matter of days as I was due to give birth any day!
08 September 2026
Exceptional customer service at Williams. Kurt Yates was very professional, courteous, kept me informed throughout the whole process making it hassle free. He made the handover an unforgettable experience for me and I felt valued as a customer.
05 September 2026
Excellent communication and purchase made easy with Kurt Yates
05 September 2026
Cheryl made the process of getting my new car so easy and seamless, she kept me up to date throughout, I would definitely recommend!
27 August 2026
I dealt with Alan Herr who was great, kept me well informed throughout the entire process
26 August 2026
Really easy to deal with , no hard sell at all.
17 August 2026
Excellent customer service from Alan Herr
15 August 2026
I would have liked more updates, however overall the experience was fine.
06 August 2026
Excellent communication from Kurt and kept up to date for the whole process.
06 August 2026
Excellent service from the team
04 August 2026
All ran very smoothly and quick.
04 August 2026
Excellent, clear and consistent communication.
04 August 2026
Dan Couton was brilliant from the start when we didn't really know what we wanted. He took the time to listen provide advice and I've driven away in a lovely car. He's an asset to the team and we'll be back for the next one!
04 August 2026
Very helpful, experienced team, a pleasure to deal with.
03 August 2026
They were attentive and made the whole process very simple and straightforward.
03 August 2026
The beginning of the process seemed chaotic. I dealt with 3 different people over 2 months. Things settled down when Dan Couton took over months later and I can't fault the service after that
25 October 2026
Excellent service and personable staff. Car fixed and cleaned.
25 October 2026
Everything went smoothly and the car was valetted perfectly
25 October 2026
I was happy with the everything.
25 October 2026
Good customer service.
25 October 2026
The work was carried out as described, very pleasant staff. Also it was the nearest branch to my address.
25 October 2026
All done on time. No issues.
25 October 2026
Good service & communication
25 October 2026
Absolutely fantastic service. Rachel was amazing!
24 October 2026
Rachel and the team were amazing. They went above and beyond to help, with constant communication a credit to the company.
24 October 2026
I was very satisfied with the service. Ben and the team were very friendly and professional, and they provided excellent service during my starter motor recall. Thank you for the 5-star experience!
23 October 2026
Rachel McMurray and Lola Ledsham were fantastic and looked after me throughout the whole customer journey. Amazing service and they put the customer first. Because of they way they treated me I will getting any future MOT/Service needs through them.
23 October 2026
They did the repair. There was no one available to clean and valet but they gave me the choice
22 October 2026
Very efficient service
21 October 2026
My car was in for over a month. Yea I did receive a currency car for the last week or so but it turns out to be a factory recall for a known issue. I had to hire a car for the rest of the time. Information attitude and help in the initial period
21 October 2026
Brilliant service tuanks very much
21 October 2026
Great service from Morgan Lowe and exceptional experience with Lola on collection. I feel really valued as a customer - I have much closer BMW places to go to such as Haliwell Jones Warrington, but don't mind travelling for great service and care.
21 October 2026
Courteous and helpful dealings with individual in service centre
20 October 2026
Great service from the team especially my advisor Rachel she kept me updated throughout the day and the car came back spotless
20 October 2026
Great service from the team at Williams Liverpool from start to finish.
20 October 2026
Amazing, friendly, enthusiastic staff , such a pleasure to see in today's Ai world Nothing was to much trouble ????????
20 October 2026
All that was promised was delivered
20 October 2026
As usual cannot fault service by the team at Williams BMW liverpool Vehicle service and recall completed far sooner than anticipated
20 October 2026
Very helpful people there
20 October 2026
Excellent service from both Rachel on reception and the technician.
20 October 2026
Didn't receive a call when it was finished, car had no complimentary wash and vacuum, received health video 4 days later . Trouble making payment
19 October 2026
Made to feel welcome and staff very professional
19 October 2026
I was told that the car would vaccumed and it wasnt
19 October 2026
Easy process as always, great communication too.
19 October 2026
Excelent service for start to finish
19 October 2026
Very helpful staff. Polite and friendly Receptionist and case handler. Unfortunately can't remember their names. Case handler kept me up to date regarding the car. Unfortunately additional work following r/
19 October 2026
Disappointed that a relatively new car needed a recall this early in its life. The actual customer service on the day was 10/10. Thanks Rachel.
19 October 2026
Smooth from start to finish and good interaction and communication from Ben. Receptionist also good - welcoming and customer centric
19 October 2026
The experience was good from the start. Booking the appointment was easy, by phone. Well looked after on arrival by Rachel McMurray. Kept up to date with progress and made aware as soon as my car was ready.
19 October 2026
Car booked in, in advance, got a courtesy car, my car was serviced quickly.
19 October 2026
Everything went exactly as planned. Morgan, the sales advisor, was very helpful and communicated well. The receptionist was also very helpful.
19 October 2026
Test
19 October 2026
Very satisfied quick professional and Rachel was very kind and professional thank.you.
18 October 2026
The work was carried out very efficiently and I was updated throughout the process with regard to timings and progress.
18 October 2026
Wonderful experience from when i arrived they went extra mile asking me to show them the issue i had wonderful customer service morgan went the extra mile great customer service skills
18 October 2026
I expect to pay a premium for a service at a dealership but the value for money was lacking. I was distinctly unimpressed with the cost for
18 October 2026
Simple and easy. Staff polite and professional . Rachel Mcmurray was excellent
17 October 2026
Haven't received any update from bmw regarding the refund. Also, haven't received the video from BMW for the work and health check-up. Staff told me he would send it again but haven't received it.
16 October 2026
Fault diagnosed and rectified in minimal time, thanks to Ben who sourced the parts.
16 October 2026
Always take my BMWs to Williams Liverpool customer service is great and service I receive it very good
15 October 2026
Morgan was very friendly and kept me updated every step of the way.
15 October 2026
Not great. Agreed to finish rear axle service at 2. I waited in the service centre. They came to me at 13.40 saying they didn't think they had the right oil, though it had been booked in for 3 weeks, then they did. There were more problems after that
15 October 2026
Brilliant staff, really went above and beyond for my issue with my warranty and repairs were quick and completed with no issues
15 October 2026
Helpful staff. Work delayed by staffing issues but still dealt with me fine.
14 October 2026
Exceptional experience provided by Rachael
14 October 2026
The staff that I spoke to on the day were all very friendly and helpful, in particular James and the girl on reception (didn't catch her name sorry)
14 October 2026
Rachel was fantastic! A real help sorting out my issues and contacted me during the day to let me know what was happening. Rachel is a credit to BMW.
14 October 2026
Polite & helpful employees, delivered services exactly as promised - top marks to Rachel McMurry
13 October 2026
First time using Williams BMW since purchasing my BMW i8. Upon collection it appeared that the majority of service work that I'd pre-paid for (£2.1k) had not been completed and they added extra work/parts on the invoice that hadn't been done either.
13 October 2026
I don't know what was done and how my money was spent
13 October 2026
They were confused because I paid some service and repair over my insurance company. They thought my car is a leased car. Last thing was I paid extra for plugs, one back tyre and wiper blades. Unfortunately they didn't change the blades.
12 October 2026
Excellent as always. Shout out to Rachel.
12 October 2026
Everything went seamlessly, and the staff were all very friendly, and helpful, especially Rachel who delt with me personally regarding the recall.
12 October 2026
Prompt attention, reasonable price, no significant delay, hospitality
12 October 2026
I was looked after from the start and kept up to date on the progress of the car.
12 October 2026
Vehicle was returned due to quality issues with the major service.
12 October 2026
Dealing with the service centre is much easier than the sales centre, but the car was returned as the problem had t been resolved
12 October 2026
Good friendly service.
12 October 2026
As always Rachel was spectacular, professional and always goes the extra mile. She is a credit to both Williams and BMW.
11 October 2026
Customer service was great, Rachel Mc, really looked after me and kept me updated all the way throughout the service visit. Credit to the company.
11 October 2026
Kept informed of progress
10 October 2026
I am completely satisfied with my local BMW willams in liverpool. soon as i walked in and saw that Rachel Mc.. would be my advisor for the day i knew i would be in good hands, and if a problem was to arise i knew it would be handled professionally
10 October 2026
Went from a one day to a 2 day requirement for my car
09 October 2026
Rachel was amazing very smooth transaction have been coming here for years and she's been fab every time I'm there. Credit to the team
08 October 2026
I take my car for egr they take 3 days to fix
08 October 2026
Morgan was amazing and so quick and efficient
08 October 2026
James was very helpful throughout the process, very informative and responsive when required. Also ensured that a hire car was arranged the same day and dealt with issues promptly. Really friendly nature and great customer service!
07 October 2026
I've been a customer for 4 years & from day one both sales & service has & still is OUTSTANDING ??????????
07 October 2026
Ease of drop and collection, with job done to time
07 October 2026
set up to meet my busy schedule as i work for a blue light organisation and completed quickly
07 October 2026
James, the colleague who represented your company, was very helpful, pleasant and knowledgeable. My car was returned in immaculate condition and with full details about the result of the MOT.
07 October 2026
Great service from the get go
07 October 2026
Professional & courteous
07 October 2026
I was told my car would be washed and hoovered as part of the service .But this wasn't carried out.
06 October 2026
Excellent customer service received.
06 October 2026
Polite & professional. Staff kept me updated throughout the whole process
06 October 2026
Arrived at 8am and prior agreed a 2pm vehicle return. The service was completed promptly including video walk through by 9:45. On collection I was asked to wait as the vehicle hadn't been washed even though parked for 4 hours. I declined waiting.
06 October 2026
All went smoothly and on time
06 October 2026
From start to finish looked after
05 October 2026
Helpful when needed
04 October 2026
Waited 3 weeks for an appointment to have a fault repaired by Williams that had been seen and diagnosed by BMW assistance and the report sent to Williams. I telephoned the previous day to ask if the parts had been ordered which they hadn't ???
04 October 2026
Morgan and the team are excellent from start to finish.
03 October 2026
Friendly reception colleagues and welcomed Courtesy call before and after visit
03 October 2026
James the service advisor was professional courteous and kept me well informed. The best service I have experienced at a BMW garage!
03 October 2026
I was very happy with service received. Was well looked after while waiting for my car,
02 October 2026
Excellent service throughout the process
02 October 2026
Good customer service
01 October 2026
Probably would have been 5 stars if phone lines hadn't been down for two days. But this isn't fault of williams I understand that but even so the automated system should have advised such.
01 October 2026
Very informative with the process and even reduced my bill at the end.
01 October 2026
I think I must have been unlucky this time using BMW. My previous experiences have always been good. This time the centre seemed visibly rushed off their feet. I overheard another customer say their car had been in a week for an airbag change
01 October 2026
Fantastic service as always
01 October 2026
Helpful and friendly service. The car's health report was very useful.
30 September 2026
You didn't phone when work was finished
30 September 2026
Very professional
30 September 2026
Car came back with scuff mark on front corner, dirty inside back seat especially, Speedo dials don't illuminate anymore I have complained over a week ago and sent emails photos etc with no response from last Tuesday!
30 September 2026
Good service
30 September 2026
The staff were helpful.
29 September 2026
Greeted well at centre even before official opening time
29 September 2026
Quick and friendly
29 September 2026
Managed my booking over the phone. Paul and the guys in service always provide a professional and personal service
29 September 2026
Everything about the service centre is excellent - except the AI telephone system. It is EXCEPTIONALLY annoying. With fake typing sounds, awkward pauses, and does nothing for the customer - all it does is save the cost of someone answering the phone.
28 September 2026
Staff very nice and car cleaned and work done on time.
28 September 2026
Welcoming staff, communication skills good. Listened as well as speaking. Efficient in dealing with me as some systems seemed "to be down"
28 September 2026
Satisfied and easy by dropping my key using the kiosk. Crew was helpful and easy to talk. Happy with the service engineer by uploading a video of safety check and resolved the issue with my car.
28 September 2026
Rachel was a helpful as she always has been, in this visit and past ones too
28 September 2026
Excellent service
28 September 2026
Perfect service
27 September 2026
Excellent service
27 September 2026
Great staff. Extremely disappointing that you didn't have the spark plugs, which meant I needed to return to your garage, at my own time and expense, because you needed me to return the courtesy BMW and pick up a Mini for the unplanned day 2.
27 September 2026
I booked my M135i in for a service recently. I requested a tyre pressure monitor sensor to be replaced. After collecting my car and driving it home the TPMS had not been replaced even though I have paid for it. I mow have to take it back in.
27 September 2026
Rachel and staff very professional, curtious and polite
27 September 2026
Excellent efficient service as always. Staff very friendly and knowledgeable
26 September 2026
Always get looked after when go to bmw, right down to them washing, polishing and hoovering out car once finished service. Lovely waiting area, with tea, coffee, soft drinks. Thank you BMW for 5* hospitality ??
26 September 2026
I was well informed what to do on the day and also Rachel Senior Advisor looked after my car MOTand advised me what to do when My MOT failed. Then followed it up the next day by arranging the MOT to be completed.
26 September 2026
Car was ready before agreed pick up time and cheaper than originally quoted
26 September 2026
Rachael McMurray was the service centres usual happy and welcoming face She booked in my car and kept me up to date with everything creating the seamless journey for my service I feel reassured leaving my car with the BMW service team who are fab.
26 September 2026
The main reason is the staff My car has been in for a few problems and the young lady Rachel has looked after me every time she is an major asset to your company.
24 September 2026
Courteous and professional service. However, I was promised a wash and valet as part of the service but did not get either.
24 September 2026
The job was done in the time anticipated
24 September 2026
Staff where outstanding in drop off and pick up moments
23 September 2026
The service was well organised, and everything was quick and easy.
23 September 2026
Good service
23 September 2026
Experience (welcome, updates, politeness) very good but the car is taken in at booked morning time for MOT but is only ever "ready" late afternoon so there is a lot of waiting for what appears to be a routine mot.
23 September 2026
Easy booking in advance friendly service on arrival
23 September 2026
I am always looked after there and treated outstandingly
22 September 2026
I brought my i4 in for a service on the 9th September at 10 am.At 10 past 4pm I telephoned BMW service dept liverpool and was told my car was not ready and had not even been seen. I had to wait until the next day to get my car.
21 September 2026
Great service, fair price and polite staff
21 September 2026
Had my car for 7 weeks and I did not receive any updates from them about what was happening or what work was being done to my car. However once the work had been completed it was good.
21 September 2026
It is very comfortable and the bonus of a nice coffee machine
21 September 2026
Very helpful and friendly staff
21 September 2026
Good communication friendly and willing to go the extra mile.
21 September 2026
Staff were friendly and welcoming
20 September 2026
Very impressive customer service.
20 September 2026
Absolutely over the moon with the experience I have to say Rachel mc Murray was outstanding made me a coffee and offered to get me a taxi made me so welcome and put me at the centre of everything there was nothing I had to do she took care of it all
18 September 2026
I received very courteous, efficient and prompt service from the Williams team.
17 September 2026
Always good service at Bmw
17 September 2026
An unexpected problem emerged which meant a new part and car needed to be kept on the Friday evening. A courtesy car was arranged for me and Morgan was superb in communicating with me.
17 September 2026
I received excellent service from Chloe and morgan
17 September 2026
Excellent service However, slight issue on the car with the boot lid not opening fully through the key function. Wanted approx £200 just to look at this and investigate on a car that is 11 months old from new. Surely a free investigation?
17 September 2026
Did not clean my car at all. You would expect to get a premium service for the price you pay.
16 September 2026
Pre booked appointment met service advisor to book in All went fantastically well
15 September 2026
My service representative was extremely helpful
15 September 2026
Staff all great
15 September 2026
Kept me informed and requested to Keep my vehicle Longer than anticipated. Issues all resolved. Smooth process from booking in to collecting
15 September 2026
Rachel is fabulous Way better experience than with previous colleagues.
15 September 2026
Rachel fantastic Way better experience than previous colleagues
15 September 2026
My car was booked in for 2.00pm but but it was around 3.30pm when it was moved from the forecourt. You will undoubtedly have the exact times.
15 September 2026
I had to wait 17 days for an appointment while driving round with a puncture. Not the service I would expect from such a premium brand.
14 September 2026
Assists Rachael could not do enough to help.
14 September 2026
Superb customer service and friendly staff at the Liverpool branch.
13 September 2026
Good quality services, professional staff with excellent communication
13 September 2026
Prompt attention and issue resolved. Pleasant, friendly, helpful staff.
13 September 2026
Waited over two hours for simple starter motor part replacement (on recall), received SMSs not relevant at time sent (eg work on time, when it was actually ready), the internal and external clean is an absolute joke, must have taken all of 2 minutes
11 September 2026
Friendly and professional attitudes
11 September 2026
Everybody was very courteous and friendly. Even though there were some hiccups regarding parts, they made sure that I was notified about the slightest updates.
11 September 2026
Excellent friendly customer service all-round.
11 September 2026
Excellence communication right trough from booking to taking the care in
10 September 2026
Good customer care Attentive manager
10 September 2026
The free valet wasn't done as the back seats were still dirty
10 September 2026
the service we got was excellent from start to finish
09 September 2026
The wait time to collect the car at the end of the day was ridiculous! After arriving as pre-agreed at 5.15pm it took until 6pm for someone to cover off the work done and return my keys to me. An extremely frustrating waste of time!
09 September 2026
You carried out the requirements as requested and the invoice was slightly below estimated cost. Great
09 September 2026
The Team as always are very friendly and clear in the communication.
09 September 2026
Usually the service is 5 star and on this occasion it appeared the service team were understaffed to deal with the amount of customers collecting their vehicles from 4pm to 6pm. There was just 1 team member trying his best to deal with everyone.
09 September 2026
When I booked the service your website told me I could sit and wait for my car in you rest area. This gave me the impression that I wouldn't be there THAT long, maybe 60-90 minutes. Wrong, very wrong.
09 September 2026
Everything was easy and everyone was so welcoming. Got updates during the day. Brilliant service
09 September 2026
Rachel was super helpful
08 September 2026
I requested an MOT at the time of my service but this was not carried out. I also requested a battery health certificate, but this was not provided. The brake fluid could not be changed so I have to return again. The car was given back late
08 September 2026
The car was not put back together correctly.
07 September 2026
Very smooth, no holdups, good communication about progress.
07 September 2026
Really helpful, fast service and only took a day
07 September 2026
Poor communication. I had to chase up everything. Car was scratched.
06 September 2026
Phoned numerous times could not get through, twice I got thriogh then got put on hold for over ten minutes then phone cut off, also i got txt telling me car was ready when I got in touch I was told the car was not ready and to ignore the txt saying
06 September 2026
Booking in was straightforward and I booked in for a 10:15 appointment, but dropped it off at 8:30. When I collected my car (after being told it was ready), it had not been washed. Disappointing for a very expensive service.
04 September 2026
Completely dissatisfied. I requested a call back after the service and never received one. I then called the dealership and left a voice mail asking for a call back. That was a week ago, and I have not been contacted.
03 September 2026
All ok except I.was told if I got the car in it would take (arrived 8.15 approximately) the car was not ready when I asked at 10.30 am approximately there was time to clean my vehicle left around 10.50am.
03 September 2026
Staff very welcoming and friendly on arrival
03 September 2026
Finally sorted the problem and good communication
03 September 2026
Great service from Rachel McMurray, had to put two cars in that needed attention, Rachel dealt with whole thing, faultless ! Her professionalism and knowledge is second to none!
03 September 2026
I requested the tyre pressure to be checked & inflated as they were below the recommended level, but not low enough to trigger the warn light. They were not checked or inflated. There are also scratches in the paint work on the rear passenger side.
03 September 2026
The service staff on front desk was very helpful but the car valet was terrible if I'd of had to pay for that I would of wanted a refund
03 September 2026
The person who rang me back so say that the service had not been authorised by Alphabet was not exactly empathetic, but did say they would have the car cleaned before I arrived.
02 September 2026
Carried out the recall on 2 of my vehicles satisfactorily
02 September 2026
The team on the desk created a great energy within the front of shop, positive and polite throughout the day, offering drinks to everyone waiting each time they passed the waiting area. Going that extra mile for a great customer service
02 September 2026
Brilliant service from Rachel kept me in the loop at all times. Asset to your business please pass on my gratitude.
02 September 2026
Rachel booked car for service while I waited she never fails to sort everything so professionally and fast
01 September 2026
Was informed car was ready for collection after the service centre was closed for the day - was unable to collect until next day - causing considerable inconvenience (had hospital appointment early next day and had to get a taxi)
01 September 2026
Morgan was fantastic his personality is most welcoming and he notified us at every opportunity, the best experience we have had with a service advisor
01 September 2026
Rachel was fantastic. Very good overall.
01 September 2026
The customer service team especially Rachael and Grace were lovely to deal with and Rachael went above and beyond
31 August 2026
My 240i xdrive went in for service and i told service centre that air con on the car had stopped working 10 months ago. My car is 21 months old and was told i would have to pay 179 pounds to get it regassed.
31 August 2026
Very friendly service and prompt service
31 August 2026
Excellent reception and explanation given for work done
31 August 2026
Vehicle was with centre for 2 weeks in total. Was not cleaned inside or out (the policy of the centre I visited is that the outside is cleaned & footwells vacuumed) No service report provided so I have no idea about brake wear, tread depth etc
31 August 2026
It was a pleasant atmosphere the receptionist was very helpful the car was done in the time they said it would be
30 August 2026
Well attended to and cared for
30 August 2026
Poor
30 August 2026
Very professional service. Updated on progress of work
29 August 2026
The serviced I received was amazing, whilst all interaction with staff was very good,one particular person needs thanking. Rachel McMurray, really understood my concerns and made every process from booking to collection a complete pleasure thank you.
28 August 2026
Great communication throughout, reminders ahead of time regarding the appointment and follow up whilst the service was ongoing as I did not remain on site throughout the completion.
28 August 2026
Really quick and easy
28 August 2026
Staff very helpful and kind
27 August 2026
Problems still exist. Communication was poor through and I kept having to follow up and my car wasn't hoovered
27 August 2026
After talking to kate at Liverpool site My problem was finally solved Very pleased
27 August 2026
4.5 Need to make clear that servicing is in Pall Mall not main building.
27 August 2026
Quick, and a good job. Did exactly what they said they would. Morgan was friendly and helpful.
26 August 2026
Good service
26 August 2026
Because Rachel could not do enough Kept me updated the whole way through very professional and polite five stars isn't enough for her outstanding
26 August 2026
James.. provided a fast excellent service book me in for M.O.T and windsreen water bottle filter replacement and flush through..
26 August 2026
Service team was communicative, friendly and understood my needs. They communicated the changes and extra costs required.
26 August 2026
Staff very great
26 August 2026
Very efficient staff. I was kept informed throughout
26 August 2026
1. Poor and lack of communication 2. Vehicle obtained damage whilst on for repair and was returned to me. Vehicle booked in for damage to be repaired, no mention or gesture made for the damage and inconvenience
25 August 2026
Polite and helpful person received me and all done in time
24 August 2026
As always a great service at Williams Liverpool
23 August 2026
The job was to replace a potentially hazardous starter motor. It is always reassuring when manufacturers are prepared to admit known faults and rectify them accordingly. While I am in no position to check the work I am sure the work was done properly
23 August 2026
You spend £700+ on a service and they need to car all day and only release at end on day rather than staggered. You also don't get the car cleaned like other dealers.
23 August 2026
Great service, online check-in was easy staff very professional
23 August 2026
as nice as the show roo,
21 August 2026
Great service and communication from james at Williams liverpool.
21 August 2026
The service from the minute I arrived was excellent I was kept up to date
21 August 2026
Well nothing in particular, it's unusual to get something done anywhere without being in some way dissatisfied
20 August 2026
Very friendly, efficient and helpful
20 August 2026
The whole process was brilliant from dropping off to picking up very efficient fantastic.
20 August 2026
I thought i read that the car would be washed and it was not. There was a report done which nobody discussed nothing mentioned about back tyre yet it went flat next day and garage said it had puncture which anyone who checked would of seen for weeks
20 August 2026
I was told my car would be washed and valeted - it wasn't and I had left the car with you all day
20 August 2026
Issue not full resolved. "Rattle" noise coming from back door (behind door card) is still present
18 August 2026
Disappointed! Car was booked in for 09:30 service, it didn't get taken in to the workshop until 11:30. I choose the early time slot to work around my busy day, ended up costing me, real inconvenience.
18 August 2026
super efficient and friendly
18 August 2026
The online check-in and handing the key is was quick and easy. The communication was very good. The only issue was how late they contacted me to say it was ready for collection. Quite the race to get there before they shut.
17 August 2026
Car locked with my child in and I've had NO answers
17 August 2026
Car dropped off at 10am and called to see progress at 3pm, to be told that the car was just going into the service garage. received a call at 5 to tell me it was ready, but they close at 5:30, so had to arrange to collect the next morning.
16 August 2026
Really friendly staff, job completed in time stated.
16 August 2026
1, you sent this questionnaire to my wife, she has not had her car in with you. From: BMW Survey customersatisfaction@updates.bmw.co.uk Date: 16/08/2026 12:05 pm GMT+00:00 To: jeejve1@aol.com Subject: We would like to know your feedback. See below.
16 August 2026
Did the job no fuss no hiccups
16 August 2026
The garage identified that two tyres needed replacing. The service manager ensured that the car was cleaned despite you being short-staffed.
16 August 2026
The job was done properly and finished earlier than expected.
15 August 2026
I presumed it would have came with a quick wash and hoover as it was onsite for 4 days.
13 August 2026
Third visit for repair - informed part way through day that the part hadn't been ordered correctly again
13 August 2026
wovaruld of gave 5 but not offered courteous car
13 August 2026
Staff are great and no issue with MOT. Car wasn't washed or cleaned like it normally is, hence the score
12 August 2026
The customer service is great and the lovely receptionist was attentive and friendly. However, I was told everything was good to go with my car and it was cleaned too, but when I got to my car it was probably less clean than when I brought it.
12 August 2026
Was disappointed that the complimentary wash and vac didn't happen. Forgotten about by staff when collecting. Waited 40 mins. Multiple people seen before me who arrived after. Staff apologised for forgetting about me which was good.
12 August 2026
Service was done, however, when I arrived later than I was asked to, the car had not been washed and the car had been left unlocked
12 August 2026
The process worked well and staff were welcoming, professional and helpful.
12 August 2026
It took 2 attempts but after I had the locking wheel bolts removed and replaced the brake fluid replacement and the new pads and disks went well. Fully informed on progress and completed on time.
12 August 2026
Customer service were happy, helpful and went above and beyond.
11 August 2026
Kept informed of status Friendly personnel
11 August 2026
Friendly helpful staff, service carried out promptly with accompanying visual vehicle check presented accurately in line with the car's near-perfect condition.
11 August 2026
Prompt, obliging service with polite helpful staff.
11 August 2026
Good service to repair my car before a holiday journey deadline. Jess in particular had an excellent manner and seemed to genuinely care that I would get my car back on time and kept me informed.
10 August 2026
As always the service at BMW is excellent and I am completely satisfied.
10 August 2026
Receptionist is amazing . Friendly approachable . Asset to the company
09 August 2026
Easy pre check in and drop off. Quick pick up.
09 August 2026
Extremely Fast service. Real friendly staff. Comfy wairing area. Shame there were no refreshments whatsoever.
09 August 2026
Everything was done correctly when I was told it would be.
09 August 2026
The service and MOT were completed but the car was returned without being cleaned, which was offered when I checked the car in.
09 August 2026
Let's of work done on one day and communication and booking experience were very smooth
09 August 2026
Disappointed I don't feel the service is as good as it used to be. I waited 5 weeks to get an appointment just to replace window wipers. Seems short staffed, and didn't get my car washed.
09 August 2026
Very easy booking, seamless arrival and drop off using the new key pods, staff very friendly and car ready bang on time as agreed. Premium transparent service with great communication.
07 August 2026
The appointment was booked far enough in advance to make sure the part had arrived from Germany
07 August 2026
Great professional service. Excellent communication throughout.
07 August 2026
Professional team always attentive to my needs etc
06 August 2026
Liverpool BMW far exceeds the dreadful experiences I have had getting a recall starter motor fitted on my Z4 at Chester BMW Two failed attempts at Chester! James was excellent, efficient and personable
06 August 2026
There will be a charge for this
06 August 2026
Fantastic service once again in professional surroundings i was looked after by Paul Davies, Mark Stocksborough, Alan Corish and Lola Ledsham and I would congratulate the person who employed these wonderful members of Willams staff. Thank you.
06 August 2026
My car went in for a recall, was in the garage all day only to be told they didn't have the parts required. Went in again a few weeks later, got it fixed and it came out with a broken rear sensor. Only to be told it's my problem. Never again
05 August 2026
Work was good. Had a bit of trouble dropping the car off. Was told it would be cleaned but wasn't. Didn't particularly mind that but probably not a good idea to raise expectations if you're not going to follow through.
05 August 2026
Easy experience
05 August 2026
I've never ever had such a bad experience. Never called me back to update on warranty claim, I still have no idea if the issue is covered or if you will undertake the work. Also submitted an online contact form, no response to that either.
05 August 2026
I wanted to make a reservation that suited my needs a the dealership fitted in with me, thank you Williams.
04 August 2026
Good Welcome, however I was told that I'd get a complimentary wash and clean of car which didn't happen.
04 August 2026
A little disappointed as I requested the car to be washed and hoovered and it wasn't.
04 August 2026
Timely factual service from front desk to engineers
04 August 2026
Excellent service from start to finish
03 August 2026
Car in and out the same day helpfull staff
03 August 2026
Good apart from having to get a taxi there and back as there was no waiting appointments
03 August 2026
Work that was booked was not fully completed as parts had been 'forgotten'. This was despite the work being booked electronically so should have readily visible.
03 August 2026
Staff as usual attentive and work carried out to plan
03 August 2026
Exceptional start to finish, however not enough staff for when to pick up car in peak times
03 August 2026
Met my requirements
02 August 2026
We're very pleasant and helpful i was pleased with the outcome only thing I didn't get was they promised they would clean inside of my car but they never
02 August 2026
You have taken away tram from the service desks and it is noticeable
02 August 2026
Staff courteous, organised work, stated what needed to be done and how long it would take.
01 August 2026
No courtesy car policy combined with uncertainty over process time left me relying on public transport and ended up disrupting two of my days rather than one. I couldn't reach anyone by phone when needing an update. Staff were brilliant otherwise.
31 July 2026
Great efficient team
31 July 2026
Keep up the good work ??
FIND Williams Liverpool BMW
Address
- 4 Great Howard Street, Liverpool, Merseyside, L3 7HT
Opening Hours
- Mon–Fri:08:30 - 18:00
- Sat:09:00 - 17:00
- Sun:11:00 - 16:00
Please note that our Christmas opening hours are as follows:
24 December: Closed from 1pm
25 & 26 December: Closed
27 – 30 December: Operating as Usual
31 December: Closed from 4pm
1 January: Closed
2 January: Normal Hours Resume
Phone
- 0151 474 2000
Liverpool as well as surrounding areas including Birkenhead, Wallasey, Widnes and Prescot
Address
- 100 Pall Mall, Liverpool, L3 7DB
Opening Hours
- Mon–Fri:08:00 - 17:30
- Sat:08:30 - 12.30
- Sun:CLOSED
Please note that our Christmas opening hours are as follows:
24 December: Closed from 1pm
25 & 26 December: Closed
27 – 30 December: Operating as Usual
31 December: Closed from 4pm
1 January: Closed
2 January: Normal Hours Resume
Phone
- 0151 474 2000
Liverpool as well as surrounding areas including Birkenhead, Wallasey, Widnes and Prescot
Address
- 100 Pall Mall, Liverpool, L3 7DB
Opening Hours
- Mon–Fri:08:00 - 17:00
- Sat:08:30 - 12:30
- Sun:CLOSED
Please note that our Christmas opening hours are as follows:
24 December: Closed from 1pm
25 & 26 December: Closed
27 – 30 December: Operating as Usual
31 December: Closed from 4pm
1 January: Closed
2 January: Normal Hours Resume
Phone
- 01514 742002
Liverpool as well as surrounding areas including Birkenhead, Wallasey, Widnes and Prescot
Address
- 100 Pall Mall, Liverpool, L3 7DB
Opening Hours
- Mon–Fri:08:00 - 18:00
- Sat:CLOSED
- Sun:CLOSED
Please note that our Christmas opening hours are as follows:
24 December: Closed from 1pm
25 & 26 December: Closed
27 – 30 December: Operating as Usual
31 December: Closed from 4pm
1 January: Closed
2 January: Normal Hours Resume
Phone
- 0151 474 2000
Liverpool as well as surrounding areas including Birkenhead, Wallasey, Widnes and Prescot
12 October 2026
A week after purchase, when collecting car plastic preparation wrap stuck under the spoiler, not debadged as we had asked and told was doable, missing a car mat which had been provided as a courtesy for being passed between 3 staff. Continued below.