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ABOUT WILLIAMS LIVERPOOL.

Find out more about what we do and our team.

Explore the dealership

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

Good service on time

Service

Poor customer service.

Service

Firstly, more detailed information could be given on how to find the service centre - I'm born and bred in Liverpool, and had no idea how to get to it! Other than that was excellent.

Service

This is the second time the car has been returned unwashed. Apart from that ok.

Service

Misbooked visit for Monday instead of Friday (I advise only available Fridays). Rebooked and on check in was advised that my vehicle maybe off the road for upto three weeks if it failed safety recall test, This was news to me.

Service

Good service but I booked an oil change online and when I arrived I was told they thought the price was wrong! I only wanted an oil change and was told if I didn't get them to replace the microfilter aswell they wouldn't reset the oil change light.

Service

Eric was a great help and made the whole visit very quick and easy

Service

Car seems fine but didn't find Abbie very helpful at all. She didn't seem to want to engage and it was just a job ticked off her list. This situation has put me off bringing my car back in the future for a new one

Service

They sorted out the issues, and even fixed a niggling problem .

Service

Very good efficient service, helpful.

Service

The whole experience was let down by the receptionist

Service

On arriving not one member of staff could help with our issues and Paul Baker was off . again more false promises by team member to get in touch on the Tuesday after the car had been service on Saturday 10th August as again no return call

Service

When I was given a price of £40 as a discounted MOT I did not expect it to then be sbject to VAT. I was trying to compare the likes of KwikFit who give an all in price which is still less than the £40 quoted by Williams price

Service

All things completed as agreed on time.

Service

From beginning to end, the level of service cannot really be faulted.

Service

I found boot marks on my pass front carpet also I was surprised not to receive a vehicle condition report as I have in The past from non BMW franchise's,communication was ok so overall I have given 3 stars

Service

Did the work required

Service

My car went in with a problem that was efficiently fixed .But the girl on the desk did not know what the problem was and didn't seem minded to find out

Service

I had a awful experience with my service

Service

Because the whole experience was efficiently done.( But I did not understand why I was told the car had been cleaned inside when that wasn't the case)

Service

I feel well treated at Williams.

Service

Wanted £80 to update the software on my iDrive to the latest version as it was not part of the service. Then damaged the bumper on my pristine car and are arguing about my request for a full bumper spray rather than smart repair. Waiting for a call.

Service

Prompt and efficient

Service

The car is always well maintained and the courtesy car valeting service is always very well appreciated.

Service

The only part I did not feel you didn't shine was communication it took over 3 weeks to get the car back to me after and lots of phone calls and patients being bounced around until Ieashia Hardy took control of my car, also Karen (Tele receptionist)

Service

See answer above

Service

Efficient service Friendly people to deal with Convenient location

Service

Did not feel welcome and although work done and car washed it took 5.5 hours for pre warranty end check and oil change.

Service

The car was was washed but not vacuumed. Maybe it was because it was a recall and not a paid booking.

Service

Very satisfied staff where excellent

Service

Not at all satisfied.

Service

Would have been 5 if when they had found a slow puncture in response to my asking them to check the valves, they had given me a correct quote (by phone) for the cost of a replacement tyre instead of having to pay £40 more - quoted for wrong size

Service

As per previous answer

Service

Impressed with video of service and that all was taken care of efficiently. Slight issue when I went to pick car up in that it was not same assistant I had when dropped it off and she did not appear to know I was coming back for the car.

Service

I recieved an efficient service from the team at Williams

Service

Car cleaned but not up to the standard I have experienced previously

Service

Not happy at all

Service

I was kept fully informed of progress and work required to my vehicle with reminders prior to my booking.

Service

Comfortable surroundings , good and fast service

Service

Not all staff but some of the staff in the phone are extremely rude, incompetent and had no idea what they were talking about.

Service

Not impressed with the process of contacting the service centre.

Service

Car was dealt with at allocated time and I was away when they said I would be. Time is valuable in this busy world

Service

Like I said above the car has been back to the service centre 3 times the car is a new X3 and I spent 8 days in 3 series estate which wasn't big enough for what I need hence why I bought an X3

Service

The body shop repair agent Lynsey McCormack was really great and helpful throughout the process of repairing my car. She kept me up to date, helped me to get the car fixed on time and communicated to me on a regular base about my car repair process

Service

Service coordinator had a strange manner. Also she didn't order a spare key as requested. Received phone call&vid link to inform of illegal tyres. I had them rechecked with independent. Tyres OK at 2mm. No call for pick up time and they

Service

see above , I was promised by different people that someone would call me back over the timescale and status of my repair on 3 occasions , and people didn't call back.

Service

Done while I waited and within the proposed time line. Got a short videomof the checks made!!

Service

always good to hear my car is in good shape but the video sent through was particularly useful Paula at the service desk in Williams Liverpool was particularly welcoming and helpful

Service

The car was recalled and a new part was fitted but when I drove the car home, the engine started to miss fire again. This was particularly disappointing as it was one of symptoms BMW listed for the recall.

Service

From dropping the car off to picking it up we where treated like valued customers.we will Definitely return.

Service

As above having been promised numerous return calls by the receptionist and having to provide my details on each occasion I never received a call from anybody to update me regarding my car.

Service

I originally had a earlier date for my service but when checking a few days before was told a completely different date

Service

Few things not on the car - not 100% brushed up on what the car actually had as options

Service

Was told I would be emailed a vehicle report but this has not been sent to me, so I just have the receipt for payment.

Service

They did what they said they would.

Service

Excellent customer relations and job done efficiently with car cleaned which I was not expecting

Service

Staff and quatily of work top class. Recent refurbishment of waiting area is too clinical. Sound system is poor quality and too loud for poor quality speakers, making for uncomfortable experience when business working and waiting for car.

Service

Upon arrival I was told by Abbi that my car was still covered under my service package I did question this and was advised again that it was included, upon collecting my car I was advised that an error had been made and i had to pay In full.

Service

Aftercare was exemplary. Customer service was high standard.

Service

Efficient service

Service

The work was done in a timely manner, car washed and hoovered. Very pleased with the service overall.

Service

As a previous good customer I learned some time ago that my custom was not valued as a car purchaser

Service

Not very welcoming or helpful, the person I dealt with on arrival seemed more interested in what was going on at the next desk.

Service

Very helpful ,friendly staff.

Service

I did wait longer than expected for appointment and told be ready at 4 o clock but actually nearer 5 when ready and not much information as to when it would be ready and keeping me informed whilst I waited.

Service

It's far to slow to drop car off and collect it. I have owned many marques and been to many dealers including BMW and I have to say Williams is among the slowest to get car booked in or returned. Try it for yourself at 8am. You need more staff

Service

Reception staff are always very pleasant and helpful.

Service

Booked the service as a '90 minute fast track' a week earlier however when I arrived I was told it hadn't been booked as a fast track service! The lady at the desk was apologetic and managed to get it done quick (She was good)

Service

After having the camber and tracking adjusted earlier in this year my steer wheel was just off centre and was very annoying. I told the service department and they put it right on the day of the service.

Service

Lack of information in relation to the repair and constant failure to return phone calls.

Service

The sales team we're great even thou I'm looking on giving the car back

Service

I was informed that I would receive a health report on my car and to date I still have not received this.2 days later the ad blue warning tells me I need to top up

Service

Will struggle to buy another bmw if the after sales cannot be sorted

Service

Helpful

Service

A much less successful experience compared with the main dealer I had used previously.

Service

The job was completed within the time agreed.

Service

It would have been higher, but I felt that there could have been more info. The car was just 5 months out of guarantee, yet the sat nav failed. I was not told why. I feel some contribution could have been offered , as it seems to be a known fault

Service

Complete lack of communication with customers. Staff members hanging the telephone up on customers. Being told to hold the line from one service department to another only to be met with nobody answering the telephone.

Service

Did what they were supposed to do.

Service

No fuss. Everything organised, and resolved, quickly.

Service

Fast and efficient

Service

One of the warning indicators had not been set which caused a 30 minute delay before handover and the inside of the car ( windows ) had not been cleaned .

Service

Lack of information about what and why my car was in for a recall. I was told bmw would be in touch which hasn't happened. I thought there may have been a detailed report on my car on any issues if it had them or not

Service

Difficulty with phone calls being transferred, took much longer than it should to book in or find out if car was ready. No longer fabulous customer service. No car vacuum or wash.

Service

Prompt and attentive service given

Service

Again, staff related, and no car was arranged as promised. Did rectify to be fair

Service

Oil change done I think (no invoice provided - lady who served me said she would email this to me I'm still waiting) but next service interval changed on CBS schedule. No knowledge over CBS requirements or actual service requirements,

Service

Great staff, clean & tidy atmosphere

Service

car was in for mot, brake service and warranty check, was a few issues I had but was told that the technician couldn't find any problems, I then was given the option to take the car out with Craig the technician and he noticed the fault immediately

Service

Efficient, courteous

Service

Staff at Williams BMW were all helpful and considerate. Repair carried out promptly and efficiently.

Service

Excellent service

Service

Booking the service was trouble free and I was given an expected time that the car would be ready. I received a call when the car was available to pick up along with a video of the car's status.

Service

sals was good having had several cars before

Service

Very helpful and informative sales staff

Sales

Made to feel welcome and comfortable

Sales

Having been introduced to Mr Flanagan and informing him of our selection.........he proceeded with a valuable brief of the mobility deposit and a tour of the vehicle, this was done to a very professional standard, and we were more than pleased.

Sales

I have submitted an official complaint regarding my experience.

Sales

Everything done efficiently by salesman John Ferguson.

Sales

Very satisfied

Sales

Great staff, lots of help and advice given, made process very easy. Car came much quicker than expected and was kept informed throughout.

Sales

Again, excellent service from staff

Sales

Met the Genius and had a comprehensive handover.

Sales

Charlotte was so helpful from start to finish and i trusted her from the moment we met she has a knack of putting you at ease and nothing was to much for her Amazing young lady

Sales

Handover experience - OUT OF THIS WORLD! Loved the beautiful flowers too.

Sales

Charlotte White was excellent throughout along with Lydia previously

Sales

Excellent and friendly staff and facilities at the dealership

Sales

Great service great salesman . And nice coffee.

Sales

Tom Burgess and Dave Farrall where great, felt they done everything they could to make the buying and delivery of the car run as smooth as possible

Sales

Friendly staff throughout, who are there for the customer and not just 'a sale'. they want to make sure they represent Williams the best they can.

Sales

Had nothing but good things to say about BMW Liverpool

Sales

Great car ready when they said it would be first class customer service

Sales

The sales personnel were extremely helpful. I was taken on a test drive and told about the different functions on the car. John sorted and went through the media control etc with me . I can't praise John enough. He is the only sales personnel to hav

Sales

Marty was great very helpful and knowledgeable and the little bear was a cute surprise

Sales

Was kept updated by John

Sales

The sales representative was very welcoming and approachable, as were other staff, and the premises feel very premium and professional. The processes to buy the car were too manual/paper-based. All the transactional activities need to be digital.

Sales

From order to hand over was 5 star