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ABOUT US Williams Liverpool.

Find out more about what we do and our team.

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

  • New Car Sales

    4.7
    • 109 ratings
    • 25 comments
  • Service

    4.4
    • 200 ratings
    • 65 comments

This is my fifth purchase of a BMW car from Williams and as always they are very efficient and look after me very well. I wouldn't go anywhere else.

Sales

My past experience with motability has been poor , BMW at Williams has the right approach , again John is super he should be promoted payed more , I would repeat my business's again with BMW , thanks John .

Sales

The waiting time is long and there is no courtesy car.

Service

The business manager who we dealt with, Ian Harvey with was excellent throughout the process and indeed was very helpful with a slight problem I incurred after the sale making the procedure seamlesss and took total ownership of the issue. Excellent !

Sales

Great service.

Service

I had a few issue with the delivery date, it was delayed for over 40 days, I kept ringing up but I was getting mixed messages.

Sales

The salesperson was very good they are very professional.

Sales

The guys were excellent

Sales

Poor recognition at reception. Had to wait 30 minutes plus to be seen. When was told to arrive early . No cups for coffee; staff where not interested

Service

Really pleased with the service.

Service

Professional service and the front desk staff are very friendly.

Service

The service was very good.

Service

Very professional and good service.

Service

They are brilliant, always are.

Service

Service while I waited took nearly 2.5 hrs for an oil change Not what I was expecting - 45 min I was advisedWill be taking to Warrington next time - further away but far quicker

Service

The only problem was that it was difficult to get to and the wait of three weeks for a courtesy car.

Service

It took ages to book the appointment.

Service

The service was very good.

Sales

Very polite staff

Service

Very happy with the service. Very helpful staff.

Service

Very helpful

Service

I advised the representative on handing over keys that apart from brake warning light I also had front dip light warning message showing. He told me that it would also be dealt with but I noticed later that the fault with light not resolved.

Service

The vehicle went in on the Wednesday, I agreed for the repair to be done, I tried to call them on the Friday morning to see if the vehicle was ready to collect but there was no answer. I did not get a call until 5.00pm so I had to then travel in rush

Service

There was a little bit of a waiting time for the vehicle.

Sales

John Ferguson was really professional

Sales

It was picked up and dropped off, excellent.

Service

I only brought the car in for a service, however it now stinks of petrol. I returned 2 days later as the smell had still not gone. It was taken in & looked at again, and I was advised the smell would go soon. It's now been 2 weeks & still smells.

Service

Very good service and professional.

Service

Really good service.

Service

Though I had no prior appointment with the centre I had to wait for a longer time for the work to be completed but the centre told me it would be complete in an hour. The centre did not keep me upto date with the work.

Service

Happy with the centre.

Service

The service was good.

Service

Everything was pretty straightforward but a bit slower than in the past. Several times they have tried to sell me extra services, I do not like this aspect of the visit.

Service
During any service we are duty bound to report to the customer any items that our Technician reports as yellow, advisory or red, required today in our opinion, when we report this work it is entirely the decision of the customer if the work is carried out, we are acting in the best interest of the customer and the car.

The staff were very helpful and assisted in dropping me off whilst the work was being carried out on my car.

Service
Thank you, I'm really pleased that you could take advantage of our drop off service, we often give customers a ride into Liverpool city centre whilst the car is being serviced.

They were really helpful.

Service
Mr Roberts, Thank you for taking the time with our survey and for the positive comments regarding the staff at Williams.

The booking was for an MOT. We were offered a special rate but then no-one seemed to know about it (despite speaking to several people). The car was not ready on time and my wife was only given 20 minutes notice to collect it before the garage closed

Service
I'm sorry for any confusion the cost of the MOT is £54.85 and on the day you paid the Williams Loyalty rate of £40.00,the car was delayed longer than planned and we hope this did not cause too much inconvenience.

Really satisfied this time. I really felt like a valued customer, this has not happened since I handed the cheque over for the vehicle. Williams now seem to value the non corporate customer.

Service
Mr Smith, Thanks for the comments, at Williams we do value every customer that visits the service centre for service or repair

car was in for a service & to get the pedestrian protection sensor chgd, we collected the car & was told the sensor had been replaced.car also in for minor body work we visited the agent to collect the paperwork to be told the sensor needed changed!

Service

since buying the car in November 2014 the AC has never worked, I booked it in to get the AC looked at, a light fixed and I had a drive train error coming up. A job that was meant to take one day, took 3 days and the AC was still not working.

Service

I was able to continue with my normal working day whilist I waited for the work to be carried.

Service

they are very efficient . they can be difficult to get hold of on the phone.

Service

The car was delivered six weeks later than anticipated. When it did arrive, it had 2 chips in the paintwork on the door and a minor scratch to the sill. It was repaired the following week and returned within 48 hours.

Sales

Shaun Bimpson went above and beyond to ensure that I chose the right model and the most suitable accessories/enhancements

Sales

Mark and Pauline give very good service.

Service

The process to register my recently purchase vehicle with Williams was very smooth, my service contract was picked up without prompting and after the service the agent provided me with a clear summary of what was done and further checks.

Service

The only minor issue was the reset of the service indicator for vehicle check whihc wasn't reset.

Service

Excellent service.

Sales

Still waiting for a reply to an e mail I sent inquiring about a lack of information with regard to the Diamondbrite paint protection treatment.

Sales

The staff are absolutely fine, but the service processes aren't flexible enough to address this particular intermittent problem. I need someone to come out me to see the problem when it occurs as it only happens when cold.

Service

I was waiting for over 2 hours in the centre while my vehicle MOT was carried out. When I asked why it had taken so long for the MOT to be completed. I was given a valid explaination.

Service
To my knowledge the car arrived at 8.15am and departed at 10.30am, we do ask for the cars for two hours as we do like to clean the car after its MOT, I understand the car was 10/15 minutes late and we do apologise for this slight delay to your day.

Delighted with how the problems were dealt with.

Service
Thank you for a great response, the first visit was to diagnose the issue and the second was to fit the reverse camera, thanks for being patient

All matters dealt with speedily and efficiently. Very satisfied with whole service.

Service

The centre was very quick and helpful.

Service
I understand the locking bolts had seized and we replaced them for you, Thank you for the reponse

Car wasn't ready at the agreed time had a long wait, car wasn't washed or cleaned during the service, whilst a solution was sought following further calls, I was left feeling not valued as a customer. Also found it difficult to get a solution as well

Service
Mr Kelly, I would never want a customer to depart from williams feeling under valued, we attempt to carry out servicing on all cars and within the time scale that has been agreed, on this occasion we have failed both in time and the cleaning of the car, would you please accept my sincere apologies. You will be contacted by a member of our Aftersales team who will arrange to have the car valeted at a time to suit yourself. Best regards..

this was the third visit to resolve the original issue wich should have been resoved on the first visit.

Service
The issue with battery discharge did require further visits due to complex diagnosis, we ordered the battery IBS cable and collected the car from your home address to save you driving to Liverpool, we always try to rectify on the first visit however certain jobs do require diagnostic visits, we do apologise for any inconvenience this may have caused you.

There is room for improvement on the vehicle valet.

Service
We do take on board your comments regarding the cleanliness of the car if this was not up to our normal standards, after service we do wash and hoover the cars for our customers, however we do not valet unless we are requested to

everything went very well. They are expensive

Service
Mr Jones, Thanks for responding with regard to pricing this was the cars first major service with replacement of all filters, parts total £144.00 and labour/oil £291.00, your next service will be a routine oil service

The valet of the car at delivery was not to the standard I would have expected, whilst the car was presented very well in the area and was generally very clean, it had beard hair on the dash and seats..........not great!!

Sales

See above.

Sales

it was fine. it did not get washed .

Service

My (waiting) appointment was for 10.00am. I was informed the work would take approx 1 1/2 hours. The work was not started until 11.20 and my car was only returned at 12.50pm. I was a waiting customer but nobody explained or apologised for the delay.

Service
We are so sorry we had a problem with our ramp which caused a delay this should have been explained to you, it is never our intention to upset any customers and again we apologise for this error.

Pretty efficient.

Service
Thank you for taking the time with the BMW survey it is appriciated

I am still waiting for a part to come

Service
Mrs Limming, I have checked the part for you and we are still waiting for one alloy wheel rim to arrive into stock, when this arrives we will telephone you to make a reservation

i am completely happy with them.

Sales

It all went fine.

Service

What i expected

Sales

Brilliant staff, answered all the questions we asked, let us have good test drives to determine which model, couldn't be better.

Sales

Really good and helpful.

Sales

The service was very good.

Sales

Very helpful and wanting to please.

Sales

The service was fantastic.

Sales

The service was very good.

Service
I do thank you for taking the time with the BMW customer survey,

The hire company called me to find where the vehicle was after the centre had promised me that they would sort it all out

Service
Mrs Kelly, when you dropped off the hire car our service advisor Joelle telephoned the hire company straight away to let them know the car was back on site.

All went very smoothly all dealt with very promptly.

Service
Mr Clarke, the car was in for a routine brake fluid change with no other reported issues, Thank you for visiting Williams Liverpool

Very helpful and plenty of tea coffee and cakes.

Service
I do have to agree some of our cakes are lovely,Thanks for the comments regarding our level of service

they were great.

Service
James, our service advisor looked after you on the day and Tony carried out the work with Robert finally cleaning the car for you, your comments are very important to us and we thank you for responding

Martin Simon was excellent in every way. Top salesman a credit to Williams Liverpool Thank you for an experience of a lifetime when I was given my keys and car. Fantastic ????

Sales

In particular Ronnie Jones showed flexibility and has excellent customer relations and is a credit to Williams Liverpool

Sales

It was good; they were very helpful.

Service
The two Eric's looked after you on the day, Eric Pursglove checked the car in and out and Eric Danson carried out the work, I have passed on my thanks to both of them.

I took my car in to be washed and polished and was very pleased to pick my car up in the time allocated, job well done.

Service
Mr Lussey, I did notice your car on the forecourt and I have to say it looked fantastic, it really was a job well done

The service was excellent.

Service
Mr Smith, Thank you for the positive comments, your feedback is vital to Williams.

It was very good

Service

My wife and I always come away happy. They are like friends to us.

Service
Mr & Mrs Finnigan you are always welcome at Williams Liverpool, drop in anytime and have a coffee with us.

i booked a fast lane appointment and i was left waiting for 20 minutes .

Service
As agreed your car was booked for Fast Lane at 10.30am and you arrived at 10.00am the Technician was just finishing his first job and this was the reason for the delay, the Fast Lane was actually on time, please do not think that you have been left waiting, this was not our intention.

The service and communication provided by Stephen Hill and his colleagues was exceptional.

Service

Opaque pricing. I was not given a written quote. The final price was very different from my expectations. The original quote was £517. When I was booking the car in, the price was £571. Then the price was £590. The clerk offered discount at £569!

Service

It was very good.

Service

We dealt with Ronnie Jones and he was very helpful.

Sales

I was left waiting for about half an hour before I was seen by the service person.

Service

I was told it would be ready at a certain, but I had to wait a while.